Monthly Inbound Leads
400+/moBefore
Near Zero
After
400+
Insurance Lead Generation
FE Life Insurance
Life Insurance / Lead Generation (US, B2C)
Client story
Insurance Lead Generation
- Total Leads Generated
- 4,000+
- Policies Closed
- 2,000+
- Revenue Generated
- $50,000+
Performance Over Time
The Growth Story
Live Campaign
Monthly Inbound Leads
M1
M2
M3
M4
M5
M6
M7
M8
Start415+ peakNow
Consistent month-on-month growth with no plateau — infrastructure compounds over time.
Business Context
FE Life Insurance is a US-based life insurance agency specialising in final expense and term life products for B2C clients across America. DigiAura360 partnered with FE Life to build a predictable, high-volume lead generation and sales system from the ground up.
Growth Challenge
No digital acquisition system in place. All business came through referrals with no social media presence, no ad infrastructure, and no website optimised for life insurance conversions. The agency needed a scalable, data-driven pipeline of qualified B2C leads at a sustainable cost.
Before vs After
The Numbers
Don't Lie.
Every bar represents a real before-and-after delta from the same campaign window.
Avg Cost Per Lead
$25 CPLBefore
Untracked
After
$25 avg
Policies Closed
2,000+Before
Near Zero
After
2,000+
Infrastructure built
What We Built
Every component is connected into one acquisition system.
01
Meta Ads lead generation campaigns targeting life insurance buyers by age, income bracket, and intent signals across the US
02
Conversion-optimised landing pages with quote-request forms and trust-building social proof elements
03
Audience segmentation strategy covering final expense and term life buyer profiles across multiple US states
04
Creative testing framework cycling through insurance-specific ad formats to drive CPL as low as $15
05
Lead nurturing email and SMS sequences for rapid follow-up and policy conversion
06
Retargeting campaigns for website visitors and form starters who did not complete submission
07
Monthly pipeline reporting with attribution tracking across ad sets, creatives, and audience segments
Acquisition Channels
01
Meta Ads (B2C Lead Gen)
02
Landing Page Funnels
03
Email + SMS Lead Nurture
04
Retargeting Campaigns
Hard Results
Total Leads Generated4,000+
Policies Closed2,000+
Revenue Generated$50,000+
System Flow
The Full Infrastructure
Each phase feeds the next — built to compound.
01
Positioning02
Funnel Build03
CRM Setup04
Paid Acquisition05
Automation06
Optimisation07
ResultsGet Started
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